NEWS & COLLABORATIONS
Since 1844, Penfolds has looked beyond traditional wine boundaries. This innovative spirit has been a driving force behind our creative partnerships, exclusive and rare wine releases, and collaborations with master craftsmen.
From our work with NIGO, to our inter-continental ventures, explore this page to stay up to date with our latest announcements and all Penfolds news.
Grounded in experimentation, curiosity, and uncompromising quality since 1844, Penfolds celebrates 180 years of winemaking excellence with the release of the 2024 Collection.
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Bin 180, A Commemorative Release
A landmark wine to mark 180 years of winemaking at Penfolds. Binding the past and present, blending cabernet and shiraz and two outstanding parcels from the 2021 Coonawarra harvest.
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‘Most Admired Wine Brand 2024’
Penfolds has been recognised in the top three Most Admired Wine Brand by Drinks International for 2024.
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Penfolds has appointed La Place de Bordeaux as an official distributor partner of our icon wines in Europe, coming into effect on 30th January 2024, in our 180th anniversary year.
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In an exciting debut, Penfolds has unveiled Transcend by Penfolds, a reimagined wine tasting experience which brings the Penfolds Collection to life in a new and exciting way.
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WELCOME THE YEAR OF THE DRAGON
In 2024, we celebrate the Year of the Dragon. A sign that symbolises power, honour, luck, and success. Celebrate with our Limited Edition Magnum.
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Penfolds Victoria Derby Day 2023
In a nod to the traditional beachside treat, we collaborated with Piccolina Gelateria, bringing to life a gelato experience that encapsulates the essence of Penfolds Bin 51 Eden Valley Riesling. Ta...
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Our newly released Penfolds Collection gift boxes were a winner of the prestigious Formes de Luxe Awards, held recently in Monaco, with the judges praising the innovative approach to sustainability.
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We are delighted to announce that Penfolds became one of the first Golden Vines® All-Star winners at the weekend, winning the award for Best Fine Wine Producer – Rest of the World three years in a ...
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Penfolds partnered with Australian artist, Mikaela Stafford, to bring this visually impactful territory to life. Follow your curiosity into the unknown.
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